Liverpool Victoria, better known to many as LV=, is one of the United Kingdom’s largest insurance companies with over five million customers. It offers a range of insurance and retirement products and is the United Kingdom’s largest friendly society, with 5,700 employees.
LV= asked our team to support a range of departments including internal communication teams, their customer facing membership department whilst also providing a creative high-end production service to LV’s main brand marketing team to the production of commercials for ITV.
We have worked with LV= on several projects, the most recently an animation to summarise LV=’s rich history. We used old photographs and textures from real documents to bring the animation to life. We have also filmed multiple-camera staff interviews for the internal communications team. Our experienced team were able to easily ensure the contributors were relaxed and had a great experience during their interview. The informal style helped to ensure we captured confident responses with a positive energy on camera.